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Using Combined Analysis for Tests on the Same Page

Combined Analysis reads 2 to 3 experiments running on the same page as one multivariate test, so you can see which mix of variants actually wins. Results are available on Growth plans.


Running 2 to 3 experiments on the same page? Combined Analysis reads them as one. Mida treats every combination of variants as a multivariate test, so you can see which mix actually wins. Mida suggests combinations when there’s enough traffic to read them.

To access it:

  1. In the Experiments tab, tick the checkbox next to each experiment you want to combine (2 or 3).

  2. As soon as you select more than 1 experiment, the Combine Campaigns button appears.

  3. Click Combine Campaigns to open the Combined Analysis report.

  4. Read your results. The report lists every combination of variants (for example, two experiments with 2 variants each give 2 × 2 = 4 combinations), with users, lift, unique conversions, conversion rate, credible interval, chance to beat baseline, and chance to be best. Click a variant under Show Combinations With to filter the table.

Note: Results are available on Growth plans. On free plans, you can combine tests and unlock the results by upgrading.

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